Thursday, December 10, 2015

David Weigel reports Frank Luntz' Focus Group Bombs

++Frank Luntz was holding "focus groups" on anti-Trump ads, notably the one produced for the Kasich campaign implying the Donald was a Nazi. The audience dialed down their reactions because the ads made the Donald like the most evil man in the world. The reaction went up when ever the ads had the Donald saying his nutty things. Luntz noticed people laughing with Donald and by the end of the ads the audience liked Donald J. Trump more than before. Dave Weigel writes how Luntz' focus group shows how difficult it will be to counter the Donald.

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